You’ll soon get access to both Disney+ and ESPN+ via a Hulu live TV bundle at no extra cost. At the same time, Disney is raising Hulu live TV bundle pricing by $5, which is still cheaper than paying $15/month when subscribing to the two services separately.
HIGHLIGHTS
Disney+ and ESPN+ are now available via Hulu live TV
Bloombergsays the new bundle offering is going live on Tuesday, December 21.
Tell me more about Hulu live TV bundles
In addition to on-demand streaming on Hulu, the company has live TV packages in its streaming arsenal.
Disney’s three-pronged approach to streaming
Disney of course has a deep and wide content library that spans decades.
That said, the true power and appeal of Disney+ lie in its unmatched offering that mixes its existing content library with the company’s programs built around globally famous franchises that it has acquired over the years. In the US, for instance, Disney+ offers classic kids movies from the Walt Disney Animation Studios and shows based on the Star Wars, Marvel, Pixar and National Geographic brands and content that the company owns.
Aside from Disney+, the Mickey Mouse House offers another direct-to-consumer product, ESPN+, which offers sports content. So two things so far. Firstly, you have a rich offering of entertainment content on the family-focused Disney+ service. Secondarily, there’s the sports-focused ESPN. And finally, let’s not forget about Hulu.
Aside from its own original programming, Hulu—co-owned by Disney— also offers a library of licensed movies and shows licensed from third-party distributors and networks such as ABC, NBC or FX. While Disney+ is slowly but surely expanding internationally, Hulu plus has remained since its inception a US-only service.
Why Disney+ growth is slowing
And as Disney itself reported in a recent quarterly earnings release, the cost of running streaming service such as Disney+ adn ESPN+ has increased during the pandemic in terms of content production, marketing and technology.
